Waytable / Non-Profit organization

When a group of former Braid Method clients decided to band together and create a non-profit restaurant that employs, trains, and mentors at-risk teens they knew they wanted to hire us to help them clarify their message, design their brand identity, and name their organization without being heavy-handed, fluffy, or patronizing. Our goal was to help them convey their mission and clarity of purpose in a way that felt inspiring, hopeful, and real.

“I cannot thank you all enough for dedicating your time and energy to this project. You have captured our vision beautifully and it is a joy to be working with you all again! The name “waytable” to be original and full of meaning; a hard feat to accomplish in this day and age. Way to go!”

Matt Wills, Oklahoma City, Oklahoma