Blend You + The Work You Do
Whether you are a multi-layered organization or entrepreneur needing a new brand, a refresh, or a program/offering launch our collaborative Braid Method is how we always begin. It’s how we get clear on what you’re best at & attract who you best serve; get more genuine (human!) with your brand messages; get consistent with your brand images & design; and get to the heart of what you want to be known for!
Brand Vision, Positioning & Platform
We start with team visioning to map out your direction and we end with a clear brand position & packaged brand platform. Our platform deliverables include brand headlines, messaging & offerings with a designed logo suite, imagery, typography, and color palette standards. Plus, content-sharing examples & a branded slide deck you can use to facilitate conversations with potential clients, collaborators, and PR opportunities.
Contact us to find out if Braid is a fit for your brand or project.
We brand businesses & organizations
As a layered organization you have to bring your message to a whole community of people, from your team to your customers. Generic, dated, corporate-speak isn’t going to inspire, inform or attract them. So we start with team visioning with your leadership, and research with your customers and staff, to uncover your best ingredients and express your many voices. It’s how we shape brands that inform, inspire and feel human.
We brand entrepreneurs & small companies
Creative entrepreneurs, wellness experts, coaches – there are so many of you out there doing it on your own. It’s hard to share and sell yourself with confidence if you feel scattered or unclear about your authentic voice or expert offering. Our Braid Method helps you weave together your expertise, personal style, and deep sense of purpose, so your brand can let your community of followers and future dream clients, know you’re a fit for them.
Research & Marketing Strategy
– our capabilities include marketing research
– customer, leadership & team interviews
– competitive marketing review & current brand audit
– revealing customer & team insights & testimonials
– recommendations for marketing priorities & next steps
Creatives Services & Media Strategy
– our team can provide as much ongoing support as you need
– specific programs / promotions / launches / campaigns
– brand collaterals / digital assets / social media / video / TV
– media planning / buying / consultation
– annual planning / brainstorming / team building
Our capabilities include:
Brand Identity + Messaging
Visioning + Consulting
Research + Strategy
Media Planning + Buying
Collateral + Print Design
Launch + Promotional Campaigns
Video + TV Production
Content + Social Media Strategy
Team Workshops + Planning Retreats